Marketing

The Importance of Business Intelligence and Data Visualization, Even for Small Businesses

If you’re a small business owner you’ve probably heard the term “Business Intelligence” and thought it was only for Fortune 500 companies. Well, it’s time to change that narrative. Let’s unpack the not-so-scary world of Business Intelligence (BI) and Data Visualization, explore cost-effective tools, and delve into the myriad benefits these strategies can offer your …

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Marketing Fundamentals: The 4 Ps of Marketing | Northern Arizona Digital Marketing

The Fundamentals of Marketing Make All the Difference Getting caught up in the latest trends and forgetting about the fundamentals can be easy in today’s ever-changing world. However, what works now might not work tomorrow regarding marketing. This is why it is important to remember the basics and build a solid foundation for your business. …

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