Ryan Kanaley, Author at Northern Arizona Digital Marketing

Marketing Fundamentals: The 4 Ps of Marketing | Northern Arizona Digital Marketing

Leave a Comment / Marketing / By Ryan Kanaley

The Fundamentals of Marketing Make All the Difference Getting caught up in the latest trends and forgetting about the fundamentals can be easy in today’s ever-changing world. However, what works now might not work tomorrow regarding marketing. This is why it is important to remember the basics and build a solid foundation for your business. …

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AI Helped Me Write This Book

Leave a Comment / Marketing / By Ryan Kanaley

Have you heard about AI writers? They are all the rage lately, and it can seem scary for someone who writes for a living. But fear not! AI writers are more of an additional tool in your tool belt than something that will take away your job. For now… Let’s dive into why this technology …

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How to Choose the Right Digital Marketing Agency for Your Business

Leave a Comment / Marketing / By Ryan Kanaley

Small Businesses in Flagstaff As a small business owner in Flagstaff, it can be difficult to know where to start when it comes to digital marketing. That’s why it’s crucial to find the right agency for you. With so many options out there, how do you choose? Below are a few things to keep in …

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3 Tips For Handling Money In An Economic Downturn

Leave a Comment / Economics / By Ryan Kanaley

The phrase “economic downturn” or “recession” is enough to make anyone’s blood run cold. We’ve all seen what can happen when the economy takes a turn for the worse. Businesses close their doors, people lose jobs, and families fall into poverty. But it doesn’t have to be this way. You can do things to protect …

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Inflation: More than Just the Rising Cost of Food and Gas

Leave a Comment / Economics / By Ryan Kanaley

You may hear the term “inflation” used a lot in reference to the economy. It’s often used interchangeably with terms like “interest rates” and “the stock market.” However, inflation is its own distinct economic concept with far-reaching effects. In short, inflation is the sustained increase in the price of goods and services. But what causes …

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Photo by Uzunov Rostislav: https://www.pexels.com/photo/purple-and-pink-diamond-on-blue-background-5011647/

What Are NFTs?

Leave a Comment / Investing / By Ryan Kanaley

NFTs are digital assets that are unique and cannot be replicated. They are stored on a blockchain, which is a decentralized ledger that records all transactions. NFTs can represent anything from photos and videos to tweets and blog posts. The first NFT was created in 2014, and since then, they have gained popularity as a …

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How Halloween became a trillion-dollar industry

Leave a Comment / Holiday Business / By Ryan Kanaley

Every October, Americans spend billions of dollars on Halloween costumes, decorations, and candy. In fact, Halloween has become one of the most popular holidays in the United States, with Americans spending an average of $86 per person on Halloween-related purchases. So how did Halloween become such a big business? Let’s take a look at the …

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What is Business Intelligence?

Business / By Ryan Kanaley

Business intelligence (BI) refers to the process of turning data into insights that can be used to make better business decisions. BI tools like data warehouses, dashboards, and reporting help businesses track key performance indicators (KPIs), identify trends, and make informed decisions about where to allocate resources. Why You Need Business Intelligence There are many …

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Jobs That Will Soon Be Replaced By AIs and Robots

Business / By Ryan Kanaley

We’re on the cusp of a major shift in the workforce. Advances in artificial intelligence and robotics are going to automate many jobs that have long been done by human beings. This will cause massive disruptions in the economy and society as a whole. Here are some of the most likely candidates for automation in …

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What are buyer personas, and why are they so important?

Marketing / By Ryan Kanaley

Any marketer worth their salt knows the importance of buyer personas. A buyer persona is a semi-fictional representation of your ideal customer based on actual data and market research. Basically, it’s a way to help you understand your target audience to better market to them. Why are buyer personas so important? Well, because people are …

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Ryan Kanaley

Marketing Fundamentals: The 4 Ps of Marketing | Northern Arizona Digital Marketing

AI Helped Me Write This Book

How to Choose the Right Digital Marketing Agency for Your Business

3 Tips For Handling Money In An Economic Downturn

Inflation: More than Just the Rising Cost of Food and Gas

What Are NFTs?

How Halloween became a trillion-dollar industry

What is Business Intelligence?

Jobs That Will Soon Be Replaced By AIs and Robots

What are buyer personas, and why are they so important?

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